Alliey obtained her Bachelors of Arts from the University of Wisconsin – Stevens Point in 2003. She then moved to Green Bay to pursue a career after college where her mother started a bridal store.

Alliey started Sash&Bow event planning in 2009 (now Alliey & Co!) and in 2014, Alliey obtained her Masters of Wedding Planning with the Association of Bridal Consultants. In 2019, Alliey built and opened The LedgeCrest Reserve, her vision come to life.

Alliey is just not a girl doing little things, she is a powerhouse creating an elevated experience for events in the Northeastern Wisconsin area! Alliey has been featured on The Knot, Wisconsin Bride, Style Me Pretty, D Weddings, Wedding Chicks, and her events have been listed in the New York Times.

Alliey’s clients include top local executives and celebrities – who entrust her with the biggest moments of their personal lives. She flies with her clients to execute their dream events in other cities. You may not see all the pictures from her events published, as she keeps many photos from the public for her client’s privacy.